Learn how you can harness social media to help your business, organisation or community group. We’ll share our five steps to building an effective social media strategy and measuring its success.

Get top tips for promoting your brand via social media and creating authentic, shareable content.

Who is it for?

Anyone who is involved with or interested in starting a small business, organisation or community group. No prior knowledge of marketing is required.

What it covers

  • How social media can add value to your brand and improve your marketing efforts
  • The five steps for creating a social media strategy, what’s involved in each step and why it matters
  • Benefits of key social media platforms and how to choose the right ones for you
  • Types of content to share on your social media channels
  • User-generated content and social media trends


🕒 approx. 90 mins